--- title: Deuter supports the specialist trade with OUTTRA description: The backpack and sleeping bag specialist deuter supports its retail partners with the use of OUTTRA tools. image: https://www.outtra.com/hubfs/deuter-feature-image-1.png --- [![OUTTRA Logo](https://www.outtra.com/hubfs/RZ_Logo_OUTTRA_Wei%E2%94%9C%C6%92.svg) ![OUTTRA Logo](https://www.outtra.com/hubfs/RZ_Logo_OUTTRA_Wei%E2%94%9C%C6%92.svg)](https://www.outtra.com/en-gb/) - [English - United Kingdom](https://www.outtra.com/en-gb/news/deuter-supports-the-specialist-trade-with-outtra) - [Deutsch – Deutschland](https://www.outtra.com/de-de/news/deuter-unterstuetzt-mit-outtra-den-fachhandel) - [Brands](https://www.outtra.com/en-gb/brands) - [Retailers](https://www.outtra.com/en-gb/retailer) - [News](https://www.outtra.com/en-gb/news) - [Contact](https://www.outtra.com/en-gb/contact) - Login - [Data & Image Hub](https://in.outtra.com/login?lang=en) - [Stockists](https://stockist.outtra.com/login) - [Brands](https://brand.outtra.com/login) - [Publisher](https://publisher.outtra.com/login) ###### 2 min read # Deuter supports the specialist trade with OUTTRA By: [Anne Zeller](https://www.outtra.com/en-gb/news/author/anne-zeller) on Mar 6, 2023 10:59:00 AM [Where-To-Buy](https://www.outtra.com/en-gb/news/tag/where-to-buy) [Brands](https://www.outtra.com/en-gb/news/tag/brands) [Dealer Locator](https://www.outtra.com/en-gb/news/tag/dealer-locator) ![Featured Image](https://www.outtra.com/hubfs/deuter-feature-image-1.png) Since December 2022, deuter has been supporting its international retail partners through its cooperation with OUTTRA: The backpack pioneer and sleeping bag expert uses the OUTTRA tools *Where-To-Buy Local*, *Dealer Locator* and *Digital Shop Window* on its website deuter.com.  With the Where-To-Buy Local plugin, deuter shows its website visitors which products are available in which local stores on a daily basis. This supports local sales and counteracts returns. By clicking on the "Buy Local" button on a product detail page, not only the product availability is displayed, but also current additional information such as opening hours, contact details or alternatively available product variants.   ![deuter-wtbl](https://www.outtra.com/hs-fs/hubfs/deuter-wtbl.png?width=3806&height=1820&name=deuter-wtbl.png) *Where-To-Buy Local auf deuter.com*   In the Dealer Locator, the website visitor can also search for dealers with deuter products in their region. Dealers who submit availability to OUTTRA can also display all currently available deuter products here via the Digital Shop Window.   ![deuter-händlersuche-shopwindow](https://www.outtra.com/hs-fs/hubfs/deuter-h%C3%A4ndlersuche-shopwindow.png?width=3806&height=1820&name=deuter-h%C3%A4ndlersuche-shopwindow.png) *Dealer Locator & Digital Shop Window auf deuter.com*   Ultimately, everyone benefits from the OUTTRA tools: deuter supports its retail partners and improves the customer journey of end consumers. Retailers are visible online even without an own web shop and generate more sales. End consumers enjoy a smooth buying experience from the first research on the brand website to the purchase with advice and fitting on site. By the way, we are constantly developing our cooperation with deuter: In addition to current topics, we discuss strategic ideas and visions in a very cooperative manner. This is already giving rise to the next exciting, efficient developments and tools... ![Katharina-Handwerker-Deuter](https://www.outtra.com/hs-fs/hubfs/Katharina-Handwerker-Blog.png?width=301&height=301&name=Katharina-Handwerker-Blog.png) Katharina Handwerker, Head of Trade Marketing at deuter *„The stationary specialised trade has always been deuter's main artery. With the integration of OUTTRA in our online shop, we want to support small and medium-sized retailers in particular to be quickly found by end consumers. For us, the core of OUTTRA is to show product availability in stores. This makes the experience of buying on the spot and the advice for customers more promising, as they have already been informed in advance about which products are available at the retailer.“ * Deuter is one of currently more than 25 brands in the outdoor, bike and sports industry that successfully use OUTTRA tools:: [Participating Brands](https://www.outtra.com/en-gb/brands-overview) - [Tweet](https://twitter.com/share) #### Related Posts ### [Bergans & Outtra: Added value for everyone Requests from its own retailer partners and many positive signals from dealers were the impetus:...](https://www.outtra.com/en-gb/news/bergans-outtra-added-value-for-everryone) ### [Deuter joins the DATA & IMAGE HUB The mountain sports brand deuter is now using the OUTTRA DATA & IMAGE HUB to offer its retailers...](https://www.outtra.com/en-gb/news/deuter-joins-the-data-and-image-hub) ### [Martini joins OUTTRA Martini Sportswear from Austria is the newest Brand to join the OUTTRA Ecosystem](https://www.outtra.com/en-gb/news/news/martini-joins-outtra) ##### Tools Tools [Data & Image Hub](https://www.outtra.com/en-gb/data-image-hub) [Where-To-Buy Local](https://www.outtra.com/en-gb/where-to-buy-local) [Product Lens](https://www.outtra.com/en-gb/product-lens) ##### Company Company [About us](https://www.outtra.com/en-gb/about-us) [Board](https://www.outtra.com/en-gb/board) [Help Centre](https://www.outtra.com/en/learn) [Newsletter](https://share.hsforms.com/1cTy_5o8rR1GEimefObmN7Q3syqj)       ##### Collaboration Collaboration [Partners](https://www.outtra.com/en-gb/partner) [Interfaces](https://www.outtra.com/en-gb/interfaces) ##### Kontakt Kontakt Stuttgart, Germany +49 711 505 14 300 Vaasa, Finland +358 50 492 9723 [hello@outtra.com](mailto:hello@outtra.com) [![OUTTRA_Logo](https://www.outtra.com/hubfs/OUTTRA_Logo.svg "OUTTRA_Logo")](https://www.outtra.com) - [Privacy Policy](https://www.outtra.com/en-gb/privacy-policy) - [Imprint](https://www.outtra.com/en/imprint) - [GTC](https://www.outtra.com/en/gtc) Copyright © 2023 81MEDIA GmbH Cookie Settings