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Strategic cooperation between RADFAK and OUTTRA

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Exciting news for the bicycle industry: this week we entered into a strategic cooperation with RADFAK, the merchandise management system for the bicycle trade, which will offer dealers considerable advantages in the future.

RADFAK is a proven, independent business system in the bicycle industry that offers optimal solutions for the bicycle trade through various modules. Thanks to the new cooperation, brands will be able to offer their data in RADFAK format for quick and easy download via our OUTTRA interface. After logging in to our OUTTRA platform, retailers only need to click once to receive this data.

"With OUTTRA, we have a partnership at eye level. This interface helps our retailers enormously. The integration is a milestone that saves both retailers and brands valuable time. Manual interventions are standardized and automated, eliminating potential sources of error."

Markus Wolpert, CEO RADFAK

 

RETAILERS AND BRANDS BENEFIT EQUALLY

We are convinced that this cooperation will significantly improve the efficiency of data management for brands and retailers in the bike industry. Dealers will benefit from simplified data integration and will be able to focus more on their core business. In addition, the standardization and automation of processes will significantly reduce sources of error and save brands a considerable amount of time.

"This cooperation underlines our commitment to increasing the efficiency and success of our partners in the bicycle industry by combining our expertise and advanced IT solutions. We look forward to the steps ahead and the positive impact on the entire industry."

Siegbert Müller, Founder and CEO, OUTTRA

 

Interested brands and dealers are welcome to contact us directly.